If you’ve been following us for a while now, you’ll know that as an organisation we’ve been on a bit of a values journey recently, firstly with discovering our own organisational values, and then mapping out exactly what those values mean in terms of the way...
If you search the internet for inspirational quotes [and hey, we’ve all been there, wine-in-hand at the end of a long week, begging the internet to deliver some nicely formatted platitudes to spur us on for the week ahead], then you’ll likely be met with many...
Want to be let in on a [not so well-kept] secret? The power of community can never be understated! Being part of a strong community — or creating one, of course — gives you a sense of belonging, comfort and acceptance. And, being told + shown that you’re valued as a...
Can I be really [really] real with you for just a hot minute? I mean, let’s be real … have I ever been anything other than really really real with y’all since the beginning of you following along here on this TDP journey? #lol. ...
At The Digital Picnic, we *literally* live and breathe content marketing. Seriously though, a good content marketing strategy gets us all jumping up from our desks and happy dancing like the digi nerds that we are. Want to know why we love content marketing so...
Does your company, or the company work for, have values? If you’re part of a large organisation, your values might be plastered all over the walls and boldly occupying the homepage of your website, all without you ever hearing mention of them during the day to day. If...
Recently, in the interest of pinning down what makes an agency/client partnership likely to flourish long term, we’ve taken a look at some of our most effective partnerships [like our current portfolio of superstars], and some historical partnerships that...
Mine is a really small business. Like, really small. I read a lot about employee engagement via online literature [and sometimes I impostor and think, am I doing enough in terms of employee engagement?], and then I read more...
Look… I don’t want to claim to traditional media is *completely* dead, but if we look at the amount of magazines and newspapers closing their doors in the past couple of years, it’s evident that people are looking elsewhere for inspiration and validation. It...
Digital marketing boundaries for social media marketers. l-e-l. I can hear y’all larfing from here. Boundaries? In an industry that never sleeps? I know, I know. But hang in there with me, yea? Because I was a freelance marketer once upon a...
