Description
Ever feel like you just wanna take an entire day out to work on your business, rather than in it?
Feel like carving out one whole day [split over x2 three hour sessions, for brain overloadây-avoidây reasons] with TDPâs Cherie on your business and its digital strategy?
You deserve it.
We thrive in this learning environment.
And honestly? Youâve got no idea how much you didnât know you didnât know until you enter our virtual classroom [weâre not saying this from a place of arrogance, but instead? Simply regurgitating the feedback we constantly hear from the many business owners whoâve workshopâd before you, ha!].
In these x2 three hour sessions? Weâve basically designed the perfect whole-digital-upskilling-experience that your business / organisation needs in 2020 [and beyond, if you can allow us to get a little Nostre-Damus-predict-the-future, for a second] đ
So, whatâs included?
- Social media channel optimisation, including all-important upskilling on how to develop [and in many cases, refine] your social media approach.
- Then thereâs the obvious stuff like going through the social media algorithms [the stuff they donât teach you at uni. Like, in relevant tertiary qualifications. Promise], because once you wrap your head around those mathematical basics? ⌠youâre a bit of a social-media-Ron-Burgundy-big-deal.
- Thereâs tips and tricks to promote increased engagement on your social platforms: our platforms of choice [and what we cover off on in these sessions] are Facebook, Instagram, Instagram Stories, and LinkedIn.
- We hate the marketing buzz word âgrowth hackâ, but weâd also be lying if we said there wasnât a significant portion of these workshops that wasnât allocated to teaching you how to [seriously] hack your growth online [spoiler alert? Itâs entirely focused on growth done right, i.e via gewd content and a solid nod to the importance of a paid advertising strategy in your growth equation]. n.b – we discuss paid ads strategy in this workshop, but we donât teach you how. Reason being? Thatâs an entire workshop in itself, frands.
- We spend a big chunk of time on your current [and future] content marketing strategy, and we help you seriously elevate in the content marketing space [because after x6 years of teaching social media? ⌠weâve realised itâs content where most good folk fall down].
- Then we even share a really-really-seriously good content marketing formula [which again, isnât taught at uni ⌠but should be], so that you can inhale/exhale and go forth and content marketây conquer post-workshop [like all of our TDP graduates do].
- Finally? We spend the last part of the day making sure you can pull this all off from a time and resources perspective [no point learning it all, if youâre unable to realistically resource it], because we want to make sure that youâre managing your social media platforms [and not having them manage you]. This includes going through all of the content scheduling hacks youâll need to know to ensure you have a life outside of your phone, because weâre digital marketers and weâve been there ⌠promise.
- And then? We wrap the session up ensuring that youâre able to measure your social media performance online by focusing on analytics and measurement of your social platforms, plus a Google Analytics walk-through.
We werenât lying, guys.
Itâs a big strategy deep-dive kinda experience, and you donât walk out of this workshop the same person: whether youâre a business owning person, or a marketing professional person.
For a lot of the workshop attendees we meet? ⌠this was genuinely the turning point for them, and we know itâs going to be the same for you, too.
Our workshops are best suited to;
- Business owners with intermediate knowledge of the platforms [we welcome beginners, but you will not keep up if youâve never used – or seen – the platforms weâre discussing].
- Marketing professionals who spent their entire degree waiting to get to the practical stuff, then graduated realising, âsh*t. Iâm going to have to learn this all on-the-jobâ ⌠and youâve kinda felt like youâve been fluffing along ever since [sâok. No judgement here. That Bachelor degree laid down all of the important foundations, but consider our workshop as a fill-in-the-gaps experience. Like, all of the gaps].
- Current university students sitting in those relevant degrees, knowinâ youâre going to come out with the practical knowledge gaps [we were you back then, we promise] đ
- Freelance marketers looking to significantly upskill in digital strategy, so that you can [also significantly] bump up that hourly rate/monthly retainer [did we mention how much prospective clients love seeing that youâve done a TDP workshop before? Actually, a lot of freelance marketers fill out their marketing portfolios from our private TDP grad. community on FB alone].
BONUS:
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Exclusive access to The Digital Picnic Facebook Community.
All workshop attendees will be granted lifetime access to our private Facebook community, a space to interact, ask questions and share your social media wins!
Conditions:
- All workshop purchases are non-refundable, however your place may be transferred to another attendee should you be unable to attend.
- This session is taken completely online using Zoom and Slack.
- You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
- Download Zoom. Zoom is the video conferencing tool we will use. It works a lot like Google Hangouts or Skype. You will need to create an account in order to join the call.
- We will provide a link to the session via email 24 hours in advance – keep an eye on your inbox
- Transfer to another workshop date is not available
Please view our full Workshop Booking Terms & Conditions prior to booking.
If this workshop is sold out, please email us to register your interest in waitlisting for a cancellation or our next workshop.