Learn our team's expert strategies for paid ads to elevate your skills and drive exceptional results

Not everyone is ready for the paid ads outsource.

Until then our on-demand paid ads upskilling will completely set you up to DIY your own ads ... successfully.

Master social ads with our most comprehensive course yet. 

Introducing Social Ads Mastery

Your ultimate guide to approaching your ads activity with strategy and confidence.

With a decade of experience in digital marketing and having equipped more than 20,000 business owners and marketing professionals with cutting-edge skills, this course is designed to empower you with the knowledge and tactics needed to create, manage, and optimize social ads that truly convert.

Whether you’re a marketer looking to boost campaign performance, a business owner aiming to increase online presence, or a digital marketing enthusiast eager to learn the latest in social ads, this course offers a deep dive into the strategies that drive success across Meta ads and beyond.

What is covered in the Social Ads Mastery Course?

Technical foundations

Ensure you’re all set up and ready to run ads successfully

Ads strategy development

Crafting effective advertising strategies tailored to your goals

Finding your audience

Using the raft of targeting capabilities to connect with your target market effectively

Setting up

Understanding the setup process and the options available to you

Monitoring and Optimisation

Driving up your performance and results

The Digital Ads Landscape

Integrating other platforms into a high-performing ads strategy


Overcoming technical hitches and errors along the way

Analytics and Reporting

Interpreting ad data to make informed decisions and improve campaigns

Illustration of TDP nerd emoji.

Who is this course for?

TDP the brains behind our famous social strategies

Digital marketers seeking to enhance their social ads expertise

TDP the brains behind our famous social strategies

Business owners and entrepreneurs looking to drive more online sales or leads.

TDP the brains behind our famous social strategies

Advertising professionals aiming to deliver better results for clients

TDP the brains behind our famous social strategies

Social media managers wanting to expand their skillset into paid advertising

TDP the brains behind our famous social strategies

Anyone interested in mastering social media advertising to boost their career or business

What participants have said about our courses and masterclasses…

five stars

Cannot speak more highly of The Digital Picnic!

Where to even start… the VALUE is absolutely incredible! No matter your skill level, their courses are truly fantastic. You’ll learn more, you’ll upskill and you’ll be able to streamline your processes DRAMATICALLY. The time and care they put into these courses is truly something special. I will continue to support TDP in anyway I can as it is truly a one-in-a-million business. Thank you, thank you, thank you!

– Alisha

five stars

I have so much respect for TDP as a business.

I’ve taken their online Strategy and Reporting/Analytics courses, and will be taking part in their upcoming ChatGPT course soon. They’ve taught me invaluable, industry-level skills for my own freelance marketing career. They have also kept their integrity whenever they’ve let me know one of their courses is or isn’t valuable for my specific needs as a student/consumer. Their own branding is incredible (think a dentist with perfect teeth) and is a reflection of their expertise.

I trust them whole-heartedly with their knowledge and customer service within the field.

– Rubi

five stars

I highly recommend learning from TDP.

We asked around for recommendations on learning social media and we were pointed to The Digital Picnic. We signed up to their ePicnic course which was jam packed with incredible insightful info, tips and tricks. It’s early days for us on Facebook and Instagram, but we’re already getting inquiries. I highly recommend learning from TDP.

And highly applaud their after-sales investment in their clients and students through their community groups.

– The Good Tradie

Frequently Asked Questions

Can I access this course at any time?

Yes, this on-demand course allows you to learn at your own pace, providing flexibility to fit your schedule.

Do I need prior experience with social ads?

While prior experience can be beneficial, this course is structured to be valuable for both beginners and seasoned advertisers.

What practical skills will I gain?

You’ll leave with actionable skills to create, manage, and optimise effective social media ads across multiple platforms.

Ready to transform your approach to social media advertising and achieve the results you’ve been dreaming of?

Enrol in our Social Ads Mastery Course today and start on your path to becoming a social ads expert.

Enrol on to the Social Ads Mastery course right now

Pay In Full – $1,000 (inc. GST)

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Pay 3x monthly payments of $333.33 (inc. GST)

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Pay 6x monthly payments of $166.67 (inc. GST)

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Your purchase is subject to our Terms and Conditions. Please read these before making your purchase.

Replays and Access: This course will be available via your student dashboard for up to 12 months from the date of purchase [upgrade to lifetime access is also available].

If you’d like to request payment via invoice, tap here.

Any extra questions? Tap the chat widget and send a message to the team. 💬