Social Media Manager School

View the course outline here

If you would like to be notified of the first [and only] round for 2022, please sign up to the waitlist here

Do you want to know what we wanted when we were first starting out as freelance social media managers? A mentor.

Someone who had worked the industry

Were amazing at what they did

Had earned themselves a good reputation in their field

Had made mistakes & learnt from them [i.e not charging the right hourly rate !!!]

Had experienced big wins & subsequently wanted to share their learned wins with others

Someone to guide us right through from landing that first client to building out a full portfolio of clients

… this is where we come in, via our 12 week Social Media Manager School!

Course Outline

What does this course cover
  • Module 1: Estimation and defining your rates
  • Module 2: Advertising your services
  • Module 3: Monitoring your results
  • Module 4: Tools to use
  • Module 5: Client plan development
  • Module 6: Client retention
  • BONUS module: Developing a strategy for your clients


Printable templates included:


  • Sample proposal for you to use to send to prospective clients in the pitching stage
  • Sample questions to ask in first client meetings once you’ve on-boarded them
  • Tone of voice template for new clients
  • Content plan template
  • Client monthly reporting template
  • Client retention strategy
Who is this course suited to

Our Social Media Manager School curriculum is developed for;

  • Those who are new to the world of freelancing in social media marketing
  • Individuals who have already been freelancing for a while and are ready to refine their own processes and stop the ‘imposter syndrome’
  • Anyone looking to dive into the freelance marketing world and want to begin their journey in the best possible way
Time investment

Total course length


  • 5 hours 10 mins delivered over x7 video modules
  • 6 x1hr livestreams [optional and recorded if you can’t attend live]
  • x12 weeks of mentoring for the course duration via a private Facebook group moderated by our own Creative Director Cherie [and the whole wonderful TDP team]
  • 12 months access to all learning content
Is this course self paced

Yes, the modules are released on a fortnightly basis and you are welcome to work through these modules at any time.

We recommend you try to keep pace by completing the module within the fortnight, so you can ask questions and be mentored by our team

The x6 livestreams offered over the 12 weeks are all recorded and able to be watched at any time if you are not able to attend live

What level of experience is required

Our Social Media Manager School is suited to beginners or those who already have an understanding of freelancing as an independent contractor. If the latter, this course will help you to refine your processes if that’s something you’re looking to improve.

We ask that you already have some understanding of Social Media marketing and strategy as this course does not cover how to develop a strategy – it focuses on the internal processes you will need to implement when offering this service to others.

Course preview

All enrolments and graduates will be granted lifetime access to our private Facebook community; a space to interact, ask strategy questions and share your social media wins.